Chapter 4 Institutional movements
Restricted access

The purpose of this chapter is to show that the products and actors in the institutional environment do not exist in an intellectual vacuum. This applies in particular to products that attain widespread diffusion. One reason that they attain such widespread distribution is that they are linked to ideas, knowledge and ideologies that, during a particular time period, are expressed by many actors in many contexts. They also find support in institutional movements. Such movements, however, should not be confused with movements where people take to the streets in a collective march, or form human barricades. Rather, it is a question of indirect movements where people align themselves with a particular thinking through encountering many institutional environment products with similar content wherever they are in the world, and by encountering many actors in the environment who offer services of a similar nature. The most important institutional movement in the institutional environment of organizations today is marketization, but there are also complementary sub movements such as organization, company-ization, managementization, and expertization.

You are not authenticated to view the full text of this chapter or article.

Access options

Get access to the full article by using one of the access options below.

Other access options

Redeem Token

Institutional Login

Log in with Open Athens, Shibboleth, or your institutional credentials

Login via Institutional Access

Personal login

Log in with your Elgar Online account

Login with you Elgar account