Chapter 6 Responsible management as re-enchantment and retrovation
Restricted access

We recognize the over-rationalized nature of contemporary management theory and practice as one of the main roots of irresponsible management. Responsible managers, therefore, first and foremost have to internalize that managerial myths of rationality are not above and beyond human agency. This insight may empower responsible managers to engage in the institutional work of re-enchanting the economic world. Crucial tasks of such institutional work include both the creation of a responsible management profession and a change of the corporation’s institutional character. Both institutionalization projects hinge on realizing managers’ and corporations’ entangled positive roles in the service of society. We discuss craft modes of production as an alternative to the rationalized bigger-is-better management paradigm. We stress the need for similar responsible management innovations that break with current paradigms of an over-rationalized economic world. Craft modes of management exemplify the potential of ‘retrovation’, novelty through the revival of managerial practices from a less-rationalized economic past.

You are not authenticated to view the full text of this chapter or article.

Access options

Get access to the full article by using one of the access options below.

Other access options

Redeem Token

Institutional Login

Log in with Open Athens, Shibboleth, or your institutional credentials

Login via Institutional Access

Personal login

Log in with your Elgar Online account

Login with you Elgar account