The effective delivery of sustainable tourism requires the development of reasonable targets for visitation. Visitor impact goals must be carefully developed and explicitly stated to reach the sweet spot of maximum positive and minimum negative impacts. The minimum use levels will be determined by the minimum level of finance necessary for operations. The maximum use levels will be a combination of environmental, social and cultural impact goals. The maximum use levels are routinely set and implemented by private tourism facilities and programs. However, in many public institutions the maximum use levels have proven to be hard to establish and implement, probably due to goal conflict amongst various influential interest groups resulting in political gridlock. This book chapter outlines three successful examples of maximum tourism volumes being set and implemented within comprehensive management plan processes: Pinery Provincial Park in Ontario, Canada (1971), Point Pelee National Park in Ontario, Canada (1989); and Plitvica National Park and World Heritage Site in Croatia (2018).
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