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Cover A Modern Guide to the Digitalization of Infrastructure
A Modern Guide to the Digitalization of Infrastructure
Editors:
Juan Montero
and
Matthias Finger
Providing a coherent and multidisciplinary approach to digitalization, this Modern Guide aims to systematize how the digitalization process affects infrastructure-based industries, including telecommunications, transport, energy, water and postal services.
Restricted access
Monograph Book
Publication Date:
23 Sep 2021
DOI:
https://doi.org/10.4337/9781839106057
Collections:
Economics 2021
Cover Big Data in Small Business
Big Data in Small Business
Data-Driven Growth in Small and Medium-Sized Enterprises
Editors:
Carsten Lund Pedersen
,
Adam Lindgreen
,
Thomas Ritter
, and
Torsten Ringberg
This important book considers the ways in which small and medium-sized enterprises (SMEs) can thrive in the age of big data. To address this central issue from multiple viewpoints, the editors introduce a collection of experiences, insights, and guidelines from a variety of expert researchers, each of whom provides a piece to solve this puzzle.
Restricted access
Monograph Book
Publication Date:
21 Sep 2021
DOI:
https://doi.org/10.4337/9781839100161
Collections:
Business 2021
Cover Artificial Intelligence for Sustainable Value Creation
Artificial Intelligence for Sustainable Value Creation
Editors:
Margherita Pagani
and
Renaud Champion
Artificial Intelligence for Sustainable Value Creation provides a detailed and insightful exploration of both the possibilities and the challenges that accompany widespread Artificial Intelligence
Restricted access
Monograph Book
Publication Date:
07 Sep 2021
DOI:
https://doi.org/10.4337/9781839104398
Collections:
Business 2021
Cover Technology and Innovation Policy
Technology and Innovation Policy
An International Perspective
James A. Cunningham
and
Albert N. Link
This book discusses technology policy and innovation policy from an international perspective, with a particular emphasis on the policies of the United States and the United Kingdom. The importance of these policy areas, as well as their relationship to one another, is a unifying theme throughout, and this relationship is illustrated through an integrating policy framework.
Restricted access
Monograph Book
Publication Date:
06 Aug 2021
DOI:
https://doi.org/10.4337/9781789902891
Collections:
Business 2021
Cover How to Fast-Track Your Academic Career
How to Fast-Track Your Academic Career
A Guide for Mid-Career Scholars
Editors:
Adam Lindgreen
,
C. A. Di Benedetto
,
Joëlle Vanhamme
, and
John Nicholson
This insightful book considers the challenges faced by researchers pursuing an academic career. From applying for grants to supervising PhD students, it utilises practical research and real experiences to illustrate how marketing scholars can strike a healthy working balance between teaching and research to find success in academia.
Restricted access
Monograph Book
Publication Date:
20 May 2021
DOI:
https://doi.org/10.4337/9781839101786
Collections:
Business 2021
Cover The Global Rise of the Modern Plug-In Electric Vehicle
The Global Rise of the Modern Plug-In Electric Vehicle
Public Policy, Innovation and Strategy
John D. Graham
We may be standing on the precipice of a revolution in propulsion not seen since the internal combustion engine replaced the horse and buggy. The anticipated proliferation of electric cars will influence the daily lives of motorists, the economies of different countries and regions, urban air quality and global climate change. If you want to understand how quickly the transition is likely to occur, and the factors that will influence the predictions of the pace of the transition, this book will be an illuminating read.
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Monograph Book
Publication Date:
23 Apr 2021
DOI:
https://doi.org/10.4337/9781800880139
Collections:
Political Science and Public Policy 2021
Cover Innovation Orientation in Business Services
Innovation Orientation in Business Services
Scope, Scale and Measurement
Krzysztof Borodako
,
Jadwiga Berbeka
, and
Michał Rudnicki
This timely book proposes a new perspective on building innovation in companies providing business services. Implementing an innovation orientation paradigm based on six pillars – strategy, organisational culture, human resources, structure and process, marketing, and technology – it sets out a framework for achieving innovation through knowledge management.
Restricted access
Monograph Book
Publication Date:
06 Apr 2021
DOI:
https://doi.org/10.4337/9781839109553
Collections:
Business 2021
Cover Networks, SMEs, and the University
Networks, SMEs, and the University
The Process of Collaboration and Open Innovation
Andrew Johnston
and
Robert Huggins
Exploring the process of university collaboration from the perspective of small- and medium-sized enterprises (SMEs), this book offers an in-depth examination of the collaboration process, dispelling the myth of the disengagement of these firms. Andrew Johnston and Robert Huggins present a thorough account of how SMEs can ‘unlock the ivory tower’ and gain access to university knowledge to support their own innovation.
Restricted access
Monograph Book
Publication Date:
09 Feb 2021
DOI:
https://doi.org/10.4337/9781789903386
Collections:
Economics 2021
Cover The Technology, Business, and Economics of Streaming Video
The Technology, Business, and Economics of Streaming Video
The Next Generation of Media Emerges
Eli Noam
Along with its interrelated companion volume, The Content, Impact, and Regulation of Streaming Video, this book covers the next generation of TV—streaming online video, with details about its present and a broad perspective on the future. It reviews the new technical elements that are emerging, both in hardware and software, their long-term trend, and the implications. It discusses the emerging ‘media cloud’ of video and infrastructure platforms, and the organizational form of such TV.
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Monograph Book
Publication Date:
28 Jan 2021
DOI:
https://doi.org/10.4337/9781800375048
Collections:
Economics 2021
Cover The Content, Impact, and Regulation of Streaming Video
The Content, Impact, and Regulation of Streaming Video
The Next Generation of Media Emerges
Eli Noam
Along with its interrelated companion volume, The Technology, Business, and Economics of Streaming Video, this book examines the next generation of TV—online video. It reviews the elements that lead to online platforms and video clouds and analyzes the software and hardware elements of content creation and interaction, and how these elements lead to different styles of video content.
Restricted access
Monograph Book
Publication Date:
15 Jan 2021
DOI:
https://doi.org/10.4337/9781800375024
Collections:
Economics 2021