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Front Matter

Kevin J. Vella and Gordon Foxall

Monograph Chapter

Cover The Marketing Firm

In  The Marketing Firm

Kevin J. Vella and Gordon Foxall

Published in print:
30 Sep 2011
DOI:
https://doi.org/10.4337/9781848444157.00001
Collection: Business 2011
This content is available to you

Introduction

Kevin J. Vella and Gordon Foxall

Monograph Chapter

Cover The Marketing Firm

In  The Marketing Firm

Kevin J. Vella and Gordon Foxall

Published in print:
30 Sep 2011
DOI:
https://doi.org/10.4337/9780857936509.00005
Collection: Business 2011
This content is available to you

Preface

Kevin J. Vella and Gordon Foxall

Monograph Chapter

Cover The Marketing Firm

In  The Marketing Firm

Kevin J. Vella and Gordon Foxall

Published in print:
30 Sep 2011
DOI:
https://doi.org/10.4337/9780857936509.00004
Collection: Business 2011
This content is available to you

References

Kevin J. Vella and Gordon Foxall

Monograph Chapter

Cover The Marketing Firm

In  The Marketing Firm

Kevin J. Vella and Gordon Foxall

Published in print:
30 Sep 2011
DOI:
https://doi.org/10.4337/9780857936509.00018
Collection: Business 2011