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Experiential learning - learning by doing - has long been advocated as an effective pedagogy for knowledge retention and soft skills development, with the role of reflection recognised as a key ingredient. Good business simulations are used successfully in many environments and professions, including Higher Education. They are often enjoyed by students and facilitate the three types of learning: effective, cognitive and behavioural. We look at the benefits to students and instructors of including business simulations within blended learning study programmes; which type of ‘sim’ to choose and when to use it; what to do (and what not to do!) to ensure simulations, and the associated experiential learning, contribute to student engagement and effective learning in a business school context.

The king, dictator, employer or teacher who does things for others which they might have accomplished for themselves thereby weakens the capacity and worth of citizens, workers and students. (Lindeman, 1926: 48)

Fear of freedom, of which its possessor is not necessarily aware, makes him see ghosts. Such an individual is actually taking refuge in an attempt to achieve security, which he prefers to the risks of liberty. (Freire, 1974: 20)

As we are … prisoners of the practices we choose, we had better develop them well.