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Managing Otherness: The Political Economy of Place Images in the Case of Tuscany

Nicola Bellini, Anna Loffredo and Cecilia Pasquinelli

Monograph Chapter

In Towards Effective Place Brand Management

Edited by Gregory Ashworth and Mihalis Kavaratzis

Published in print:: 31 Aug 2010

DOI:: https://doi.org/10.4337/9781849806398.00012

Collection: Business 2010 and before

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Mind the Gap: Reputation, Identity and Regeneration in Post-Industrial Cities

Myfanwy Trueman, Nelarine Cornelius, Mirza Mohammed Ali Baig and Joyce Liddle

Monograph Chapter

In Towards Effective Place Brand Management

Edited by Gregory Ashworth and Mihalis Kavaratzis

Published in print:: 31 Aug 2010

DOI:: https://doi.org/10.4337/9781849806398.00015

Collection: Business 2010 and before

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Personality Association as an Instrument of Place Branding: Possibilities and Pitfalls

Gregory Ashworth

Monograph Chapter

In Towards Effective Place Brand Management

Edited by Gregory Ashworth and Mihalis Kavaratzis

Published in print:: 31 Aug 2010

DOI:: https://doi.org/10.4337/9781849806398.00019

Collection: Business 2010 and before

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Place Branding Theory: A Cross-domain Literature Review from a Marketing Perspective

Graham Hankinson

Monograph Chapter

In Towards Effective Place Brand Management

Edited by Gregory Ashworth and Mihalis Kavaratzis

Published in print:: 31 Aug 2010

DOI:: https://doi.org/10.4337/9781849806398.00008

Collection: Business 2010 and before

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Place Branding: Where Do We Stand?

Mihalis Kavaratzis and Gregory Ashworth

Monograph Chapter

In Towards Effective Place Brand Management

Edited by Gregory Ashworth and Mihalis Kavaratzis

Published in print:: 31 Aug 2010

DOI:: https://doi.org/10.4337/9781849806398.00007

Collection: Business 2010 and before

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Place-making or Place Branding? Case Studies of Catalonia and Wales

Assumpció Huertas Roig, Annette Pritchard and Nigel Morgan

Monograph Chapter

In Towards Effective Place Brand Management

Edited by Gregory Ashworth and Mihalis Kavaratzis

Published in print:: 31 Aug 2010

DOI:: https://doi.org/10.4337/9781849806398.00013

Collection: Business 2010 and before

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Place Marketing, Local Identity and Branding Cultural Images in Southern Europe: Nea Ionia, Greece and Pafos, Cyprus

Alex Deffner and Theodore Metaxas

Monograph Chapter

In Towards Effective Place Brand Management

Edited by Gregory Ashworth and Mihalis Kavaratzis

Published in print:: 31 Aug 2010

DOI:: https://doi.org/10.4337/9781849806398.00010

Collection: Business 2010 and before

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Place Satisfaction of City Residents: Findings and Implications for City Branding

Andrea Insch and Magdalena Florek

Monograph Chapter

In Towards Effective Place Brand Management

Edited by Gregory Ashworth and Mihalis Kavaratzis

Published in print:: 31 Aug 2010

DOI:: https://doi.org/10.4337/9781849806398.00017

Collection: Business 2010 and before

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References

Edited by Gregory Ashworth and Mihalis Kavaratzis

Monograph Chapter

In Towards Effective Place Brand Management

Edited by Gregory Ashworth and Mihalis Kavaratzis

Published in print:: 31 Aug 2010

DOI:: https://doi.org/10.4337/9781849806398.00021

Collection: Business 2010 and before

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Semiotics and Place Branding: The Influence of the Built and Natural Environment in City Logos

Gary Warnaby and Dominic Medway

Monograph Chapter

In Towards Effective Place Brand Management

Edited by Gregory Ashworth and Mihalis Kavaratzis

Published in print:: 31 Aug 2010

DOI:: https://doi.org/10.4337/9781849806398.00018

Collection: Business 2010 and before