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Alan Collins

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Gretchen Larsen and Stephanie Hussels

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Andrew B. Trigg

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Samuel Cameron and Mark Fox

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Gary Warnaby, David Bennison and Dominic Medway

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Andrew Harris

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Anette Therkelsen and Henrik Halkier

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Edited by Andy Pike

Despite overstated claims of their ‘global’ homogeneity, ubiquity and contribution to ‘flattening’ spatial differences, the geographies of brands and branding actually do matter. This vibrant collection provides a comprehensive reference point for the emergent area of brand and branding geographies in a multi-disciplinary and international context.
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Celia Lury