The University of Southern California is home to the oldest entrepreneurship program in the United States and is the first center to be endowed by an alumnus of the program. The Lloyd Greif Center for Entrepreneurial Studies’ three pillars of excellence are curriculum, thought leadership and venture incubation. With 49 different courses at the graduate and undergraduate levels, it serves more than 3300 students. The success of the Greif Center has inspired the creation of 22 organizational units at USC that touch entrepreneurship, forming a new ecosystem that students can access through Incubate USC (incubate.usc.edu).
Eleanor Hamilton, Helen Fogg, Sarah L. Jack and Fionnuala Schultz
In the 1980s, Lancaster University Management School (LUMS) started teaching entrepreneurship; the first dedicated unit teaching and researching entrepreneurship was established in 1999. Since then the program has grown drastically, and today offers two dedicated entrepreneurship master’s programs, a full undergraduate curriculum, and other related programs. This chapter walks the reader through the evolution and structure of these programs.
Since the inception of an entrepreneurship major in 1977, Baylor University has developed great breadth and depth in its entrepreneurship research and teaching capabilities. Today, virtually all students on campus have the ability to engage deeply in the entrepreneurial process and ultimately to obtain an entrepreneurship degree. Baylor’s commitment to its core values and to providing innovative programming has resulted in a wide range of unique and impactful programs that are applicable to a large and diverse group of students.
The Dingman Center for Entrepreneurship at the University of Maryland ranks among the preeminent institutions of higher education in which research, education, and the practice of entrepreneurship are pursued vigorously. The Center develops and executes curricular and co-curricular programs that uniquely leverage the Smith Business School’s thought leadership, experiential learning, and broad network of practitioners to provide maximum resources to its startup community. This chapter examines the history of the Center, providing an overview of its programs.
Alexander McKelvie and John M. Torrens
This chapter provides an overview of the entrepreneurship efforts at Syracuse University, including both the academic programs of the Department of Entrepreneurship and the co-curricular and community engagement programs of the Falcone Center for Entrepreneurship. The focus is primarily on the programs at the Whitman School of Management, but attention is also devoted to the University’s focus on military veterans and cross-campus entrepreneurship.
One of the challenges of teaching entrepreneurship is the modest, incremental nature of student ideas. Discovery of truly transformative ideas is the brass ring for which aspiring founders strive, yet students struggle to imagine these novel ideas. This chapter demonstrates how entrepreneurial foresight can amplify the idea discovery process, enabling students to spot emerging opportunities and pursue breakthrough innovations that others may overlook.
Doan Winkel and Jeff Vanevenhoven
Entrepreneurship faculty have long debated the most impactful means to facilitate experiential learning. Lean methodology offers a powerful framework to actively engage students in learning entrepreneurship. Launched in 2012, a teaching lean experiment has been evolving at Illinois State University (ISU) via an undergraduate three-credit entrepreneurship course. This chapter walks you through ISU’s lean methodology course.
This chapter provides an overview of three experiential entrepreneurship games for the classroom that teach hard and soft skills. These games guide students through ideation, primary market research, attracting capital and acquiring resources, and do so through experiential learning. Overviews, directions and results are provided.
Sara L. Cochran
The University of Missouri developed the Allen Angel Capital Education (AACE) program to teach students the fundamentals of angel investing through a hands-on approach. AACE is an interdisciplinary, multi-level, hands-on class that performs research and invests donated assets in startup companies. The students in the program cultivate deal flow, perform pre-screening duties, complete due diligence and structure investment contracts. This course gives students a competitive edge through both developing their strategic thinking skills and facilitating high-caliber network connections outside of their own school.
Eric Liguori, Birton Cowden and Giles Hertz
Those in entrepreneurship, as a discipline, fail to properly equip graduates with the sales acumen necessary for entrepreneurial success. While the critical importance of selling is widely accepted by entrepreneurship educators, it is reasonable to infer that less than 5 percent of entrepreneurship majors are ever exposed to any formal sales training. An Entrepreneurial Sales Skills Bootcamp (SOLD) was established in 2013 to address this deficiency. This chapter explains the nuts and bolts of the SOLD curriculum.