Handbook of Universities and Regional Development
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Handbook of Universities and Regional Development

Edited by Attila Varga and Katalin Erdős

The Handbook on Universities and Regional Development offers a comprehensive and up-to-date insight into how academic institutions spur their surroundings. The volume sheds light on universities as regional development actors from a historical perspective by introducing institutional changes and discussing the interrelatedness of society, business and academia. It provides detailed investigations on various knowledge transfer mechanisms to help understand the diverse ways through which ideas and intellectual property can flow between universities and businesses. Detailed case studies from three continents (Europe, Asia, and America) demonstrate the highly contextual nature of the interactions between academia, industry and government.
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Chapter 18: Changing higher education systems through corporate social responsibility? _ A study on multinational enterprises’ efforts to establish proto-institutions at Vietnamese universities

Jöran Wrana, Moritz Breul and Javier Revilla Diez

Abstract

MNEs’ subsidiaries in Vietnam are confronted by a dramatic skill mismatch on the labor market. In recent years, a couple of MNEs have set up collaborations with local universities through sponsoring of scholarships, equipment donations and training programs as part of their Corporate Social Responsibility (CSR). The goal of this chapter is to examine to what extent MNEs act as institutional entrepreneurs through CSR projects at partnering universities, thereby contributing towards an upgrading of Vietnam’s higher education system. Data have been derived on the basis of 25 in-depth interviews with firm managers and university representatives as well as secondary statistical data. The authors draw the following conclusions. First, the largest benefits of CSR projects are shared between the directly involved partners. Second, the diffusion of skills and technologies across the different departments and institutes within the cooperating university is substantially small.

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