Big Data
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Big Data

Promise, Application and Pitfalls

Edited by John Storm Pedersen and Adrian Wilkinson

Big data and 'the package' of the digital society is de-mystified in this important book. A group of international experts frame the debates around big data and analyse its impact in different sectors in practice. They also examine whether big data and the digital society can deliver on its promises.
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Chapter 2: Man versus cyborg

Vladimir Estivill-Castro


Big data implies every action is recorded – everything that moves, every production line, every transaction, every breath – is recorded. Complete information is captured by sensor-networks, social networks, and millions of ‘Internet-of-Things’ devices. But more importantly, progress in machine learning and data mining enables the synthesis of patterns and knowledge from such vast data sets. Processes are controlled by artificial decision makers equipped with all the wisdom of the new information age. What is left for people to do?

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