Annals of Entrepreneurship Education and Pedagogy – 2018
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Annals of Entrepreneurship Education and Pedagogy – 2018

Edited by Charles H. Matthews and Eric W. Liguori

The third volume of the Annals of Entrepreneurship Education and Pedagogy critically examines past practices, current thinking, and future insights into the ever-expanding world of Entrepreneurship education. Prepared under the auspices of the United States Association for Small Business and Entrepreneurship (USASBE), this compendium covers a broad range of scholarly, practical, and thoughtful perspectives on a compelling range of entrepreneurship education issues.
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Chapter 18: Have a classmate tell your story

James D. Hart


A good storyteller can motivate and inspire others. Stories can help entrepreneurs have a connection with stakeholders, including investors. This award-winning experiential exercise, Have a Classmate Tell Your Story, teaches students how others sometimes interpret, remember and share stories an entrepreneur shares. In the exercise, students share crafted personal stories, listen to a peer recount what was shared, and then hear class feedback on what seems compelling and memorable about the story. This insight can then be used by each student to develop entrepreneurial stories for pitching purposes.

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